Nevotex is the leading wholesaler of fabrics, leather, materials and clothing for upholsters and the furniture industry in Scandinavia and the Baltic countries.
Nevotex wanted an ecommerce solution capable of increasing online sales. The solution should also have real-time integration to the company’s ERP system, Microsoft Dynamics NAV. Finally, Nevotex needed a scalable and flexible solution capable of including several countries, languages and currencies in order to work with the company’s foreign affiliates.
The solution incorporates specific principles – a user-friendly interface with a functional and stylish design, short response time, easy navigation and categorized product pages containing relevant product information. The smart search function ensures easy user navigation through the entire product catalogue by offering relevant search suggestions.
The real-time integration with the Microsoft Dynamics NAV ensures easy and bulletproof handling of products, customers and order information. Customers simply login to gain full access to previous order history, negotiated prices and personalized content. All combined, it makes the ordering process much for simple for both Nevotex and their customers.
From day one, the new solution has increased the amount of online orders with more than 100%. It has also provided profitable scaling capabilities, meaning that Nevotex can easily add new language versions to the solution. Each version can then be optimized according to local market preferences regarding collections, marketing material as well as payment and shipping methods. In addition, Nevotex is capable of personalizing each ecommerce site to deliver targeted content to specific customers and customer groups.
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